Our #Love2BKind Program Just Got A Little Better

Something Kind Is Coming…

And it might just find you when you least expect it.

At Lovin’ Life Music Fest, we’re all about big stages, bold sounds, and weekend energy you can feel in your chest. But let’s be real — the best moments? They’re often unscheduled, unfiltered, and totally unforgettable.

This year, we’re turning up the volume on kindness with our #Love2BKind initiative — and let’s just say, a few of your favorite artists are stepping off the stage and into the fun.

They’re not just performing — they’re participating.

Not just headlining — but blending in.

And not just singing — but scheming (the good kind).

We’re not naming names, but here’s what we can tell you:

• You might spot someone in a vest and headset who looks a little too… tour-ready.
• You might grab a slice from someone with way too much star power to be slinging snacks.
• You could be asked to trade something random — and end up with something unforgettable.
• That “fan” offering to snap your photo? Might just know a thing or two about being center stage.
  
  

Throughout the weekend, artists will be on the move — disguised, low-key, and fully loaded with ways to make your day:

• Surprise merch drops. Secret upgrades. Unexpected meet & greets.
• All you’ve got to do is show up and spread the love.
• Hold the door.
• Hype someone up in the crowd.
• Because at Lovin’ Life, kindness has a backstage pass — and this year, the artists are helping us hand them out.

Catch the moment. Be the moment. #Love2BKind